Insights

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Festival of Marketing Wrap Up

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Sustainability – The beauty industry’s new foundation

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New data for new tech: staying ahead in consumer electronics

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Something for the weekend – Are you looking to join the Data Industry?

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Meet the team – Henry Chart

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Something for the weekend

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What is driving consumers to buy electric cars

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Meet the team – Rhianna Callaghan

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The emotional side to customer loyalty

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Something for the weekend

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Meet the team – Esther Chan

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The changing landscape of customer loyalty

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Something for the weekend

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Targeting customers & prospects in the electric vehicles market

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Meet the team – Hakan Azizoglu

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Consumer mindsets for the electric vehicles market

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Starcount’s curated blog series – Something for the weekend

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Client Challenge Blog Series: The Art of Not Boring Your Best Customers

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Meet the team – Darius Ansari

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Something for the weekend

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The casual dining industry challenges – what’s on the menu?

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Starcount’s curated blog series – Something for the weekend

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June is Pride Month and there is plenty to celebrate.

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Meet the team – Introducing Karan Singh

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The strategy of location. What makes the retail sector tick.

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The changing nature of the electric car market

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Starcount’s Curated Blog Series – Something for the weekend

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The Launch of the New Observatory

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Starcount CEO Edwina Dunn and Chief Data Scientist Clive Humby awarded OBEs for their services to data and business.

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Meet the team – Introducing Nicola Davis

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An introduction to Starcount’s products – interview with Rowena Humby

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Starcount’s Curated Blog Series – Something for the weekend

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The benefits of data in the travel industry

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Meet the Team – Introducing Chris Nourse

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Accelerated Workshop Solutions

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A Look into Mental Health – Prevention is better than cure

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Something for the weekend

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Meet the Team – Introducing Hannah Poskett

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Something for the weekend

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Client Challenge Blog Series: The difference between prospects and potential audiences

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Something for the weekend

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Something for the weekend

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Something for the weekend

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The importance of data in the Fitness Industry

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Maximising data potential in the automotive industry

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Data science: A Look Into Ethical Fashion

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Starcount is one of the UK’s Leading Management Consultancies 2019

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The Importance of Data in the Travel Industry

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Three data trends to look for in 2019

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Swiping right on insight – A closer look at the dating game

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Keeping it Fresh – being a female leader in the data world

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Client Challenge: The way we see it

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Battle for our Screens: How traditional TV can fight back

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Black Friday is not dead, it’s just broken

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5 things to understand if you want to be relevant to your customers

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A growing opportunity: Finding the female angle in the gaming industry

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Forget store points – The future of loyalty is affiliate marketing

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It’s time to usher consumer targeting into a new age

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Banking on data: Social insight in the financial services industry

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True relevancy is within our reach – it’s time to grab it

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The lie of the land: Using Big Data to optimise location planning

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Insight into action: A blend of art and science

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Let the data do the lifting: using social data in the fitness industry

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First class insight: a data strategy for airlines

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How to communicate to create positivity, productivity and profits

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Staying relevant in the automotive industry

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The store of the future will be all about the customer

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A recipe for success: Finding the right audience for the recipe box market

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10 signs your company needs a data strategy

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Digging into the data: putting social clustering at the heart of casual dining

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Social Listening vs Social Clustering

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With influencer marketing, why settle for anything less than the best?

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Survival of the Best Fit

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Survival of the Best Fit

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Thirsty for more: How social analysis can transform alcohol brands

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The future of creative is AI

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The Big Interview: Hayley Hall

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Five benefits of data-based decision-making

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Starcount media coverage for work on M&S and recognition for our founders

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The big interview: Clive Humby (part two)

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Hyper-personalisation is just that – hype.

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Vying for vegans: How to tap into the growing vegan market

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Influencers, micro-influencers and brands: What is the best strategy?

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Big Data and England football fans

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Starcount’s Hack Day

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How data enrichment can create new audiences for Ascot

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D.I.A.L: Gaining insight from customer data

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The big interview: Clive Humby (part one)

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The culture of data transformation

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FIFA World Cup: The brands and players most favoured by England football fans

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Consumer Digital Index reveals danger of digital-only marketing

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Unlocking the male grooming market

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Understanding the 3 customer mindsets of Open Banking

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D.I.A.L: Making your data fit for purpose

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Taming the ‘wild west’: Starcount presents the science of influencer marketing

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Data will be at the heart of the revolution in vehicle automation

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5 things every loyalty programme should have

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Starcount’s Whitepapers, now available to download

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Now is the best time to be a woman in data science

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We’re in the midst of a life insurance crisis – but here’s how we fix it.

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Starcount partners with Holland & Barrett

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Many faces of entertainment: 5 modern mindsets broadcasters should target

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Getting into the driving seat: 6 mindsets every automotive retailer should understand

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Want to be a better Data Scientist? Learn Data Engineering.

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The Many Faces of Luxury: 5 mindsets that define the luxury audience in London

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Survival of the fastest: agile consultancies can help retailers survive disruption

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Look Good, Feel Good: 6 innovative mindsets for today’s beauty, well-being and fashion brands

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How geo-spatial data is being harnessed to solve modern problems

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Traditional financial players must develop a more agile, disruptive approach

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6 ways to use data to drive competitive advantage

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7 things you need to know about building customer loyalty

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Maintaining market lead

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The bank branch is dying – but there’s still time to save it

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The why is as important as the what in understanding customers

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4 benefits of getting to grips with spatial data

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4 Steps to building an effective data strategy

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Sparse data, not big data, is the real challenge for businesses

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The death of demographics

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5 things every data engineer needs

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How traditional marketing channels can truly benefit from GDPR and PECR

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Big Data: A force for good or a Black Mirror?

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From data to belonging: why the new British army ad campaign is genius

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Change Mindsets and Win with Open Banking

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GDPR will shine a light on the dark corners of programmatic

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5 key trends in data to look out for: What every marketer should know going into 2018

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Why everything you think about the purchase of electric cars is wrong

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The curse of Black Friday: Are discounts all they’re cracked up to be?

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From groovy guidebooks to budget brands: who is winning in travel?

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Why data storytelling matters – and how to do it

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Programmatic: The path to an effective data strategy?

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The Lady and the Data: In conversation with Edwina Dunn

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Creating multi-ribbon-chord diagrams in D3