In a city such as London, where individuals are spoilt for choice in spending their
disposable income, it’s crucial to gain the upper hand. Starcount has used its data
science capabilities and transaction data of 2 million people each of whom have
spent between £300-£500 on luxuries across the last two years.
In this whitepaper you will learn about:
- The many faces of luxury study.
- Mindset wordclouds: Customers self-describe.
- How to enhance transaction data.
- The changing passions, mindsets and motivations and their effect on brand
- How well are you speaking to your customers?
- Starcount’s recommendations and solutions?