Insights
Posted December 10th 2016
Global Fashion Retailer
We grew customer acquisition for a global fashion retailer entering North America.
Challenge
When entering a new market, it’s often difficult to identify your target customers. Our client wanted to find a new way to break through and attract attention in a competitive market.
Approach
Using our mindset data, we identified 1.6M customers who matched our client’s existing customer base and were tasked to help them understand how US tastes, trends and interests differ to those of the UK.
Result
We grew customer acquisition for a global fashion retailer entering North America.